{"id":41024,"date":"2020-05-27T18:10:15","date_gmt":"2020-05-27T18:10:15","guid":{"rendered":"https:\/\/plonsky.com\/40981\/"},"modified":"2020-05-28T15:39:10","modified_gmt":"2020-05-28T15:39:10","slug":"40981","status":"publish","type":"post","link":"https:\/\/plonsky.com\/es\/40981\/","title":{"rendered":"Your workforce feeling disconnected?"},"content":{"rendered":"<h3>Try filming your own corporate newscast!<\/h3>\n<p>Last week while guest speaking at a virtual conference with my tips on <em>\u00abHow to Come Across As Good on Camera As You Do in Real Life\u00bb<\/em> I was asked by the conference organizer: \u00abDo you have <strong>any video ideas<\/strong> that could help our teams feel more connected, now that we&#8217;re working from home more often and seeing each other less in person?\u00bb<\/p>\n<h4><strong>My answer?<\/strong><\/h4>\n<p>\u00abA cheap and easy way to reconnect people in a fun and informative way is to create <strong>your very own VIDEO NEWSCASTS<\/strong>, or news episodes. All you need is one or two charismatic hosts from your company, interesting subjects or projects to talk about, and employees willing to stand in front of the camera. You\u2019d be surprised at how human the news can sound and how creative people can be.\u00bb<\/p>\n<p>I was speaking from experience because we&#8217;d just successfully created this very thing for our Dutch client, SSVA. (www.sttls.nl).&nbsp; Here&#8217;s a snipet:<br \/>\n<div class='video_frame' data-ratio='1.77' style='width:630px;height:355px'><iframe class='vimeo' style='height:100%;width:100%' src='https:\/\/player.vimeo.com\/video\/423310651?title=0&amp;byline=0&amp;portrait=0&amp;autoplay=0&amp;loop=0' width='100%' height='100%' frameborder='0' webkitAllowFullScreen mozallowfullscreen allowFullScreen><\/iframe><\/div> <\/p>\n<p>But wait! Not so fast. <strong>Who filmed it?<\/strong> Our client was in the Netherlands and we were in Spain. And due to Covid19\u2019s international travel restrictions we couldn\u2019t simply fly up and film their news episodes. We couldn\u2019t even leave our homes! Our solution? <strong>We created a virtual production methodology.<\/strong><em> One that I think is here to stay (at least for certain int\u2019l productions). <\/em><\/p>\n<h4><strong>HERE&#8217;S HOW IT WORKED:<\/strong><\/h4>\n<p><strong>FIRST<\/strong>, we gave our client some virtual <strong>training on production planning<\/strong>, scripting, visual storytelling, and interviewing. We also recommended the purchase of some economical equipment that would help them improve their camera-phone stability and sound quality.<\/p>\n<p><strong>SECOND<\/strong>, they started filming scenes, including interviews, and passing us their raw footage. <em>Our virtual production guidance<\/em> and suggestions for improvement were either done during the filming of a scene, if for example our client was having any doubts, or was given later-on after we&#8217;d reviewed their footage.<\/p>\n<p><strong>FINALLY<\/strong>, we took care of all the postproduction work: from audio syncing between the camera-phones, imagery selection, transcriptions &#038; translations, rough cuts, subtitling, music and sound effects, graphics, animations, final cut compression and formatting for web &#038; social media.<\/p>\n<p>Last week, after posting their second news episode, John Settels (Founder and CEO of SSVA) told me:<\/p>\n<p><em><\/p>\n<blockquote><p>These videos connect people. That\u2019s [the feedback] I get back. I really like it. \u2026 And it makes me think that it shouldn\u2019t only be news and fun but that it can also be for spreading knowledge among my staff in quite an efficient way.\u201d <\/em><\/p><\/blockquote>\n<p>To John\u2019s pleasant surprise there&#8217;s now even a waiting list growing among employees requesting to participate in these \u00abhome grown\u00bb news episodes.<\/p>\n<p>Given this positive internal reaction and the great potential John sees for more content creation, he\u2019s now considering going public with these episodes. <\/p>\n<p>So why am I sharing this here on our blog?&nbsp; Two reasons: <\/p>\n<div class=\"one_third\"><div class=\"dropcap1 green\"><p class=\"dropcap1_inner bold\">1<\/p><\/div>  I&#8217;m hoping the success story of these virtually produced NEWS EPISODES will serve as an inspiring idea for companies\/organizations that may be struggling with the challenge of reconnecting their workforces.<\/div>\n<div class=\"two_third last\"><figure id=\"image_201\" class=\"image_styled aligncenter\" style=\"width:294px\">\n\t\t<div class=\"image_frame effect-zoom\"><div class=\"image_shadow_wrap\">\n\t\t<a data-fittoview=\"true\" class=\"image_size_medium lightbox\" title=\"\" href=\"https:\/\/plonsky.com\/wp-content\/uploads\/2020\/05\/STTLS-NEWS_a2-frame-000046-thumnail-for-16x9-1.jpg\"><img decoding=\"async\" class=\"image-frame\" style = \" height:190px;\" alt=\"\" src=\"https:\/\/plonsky.com\/wp-content\/uploads\/strikingr\/images\/41019_STTLS-NEWS_a2-frame-000046-thumnail-for-16x9-1-292x190.jpg\" srcset=\"https:\/\/plonsky.com\/wp-content\/uploads\/strikingr\/images\/41019_STTLS-NEWS_a2-frame-000046-thumnail-for-16x9-1-292x190@2x.jpg 2x\" data-theme-retina-image=\"true\"  data-thumbnail=\"41019\" data-thumbnail-class=\"czo1OiI0MTAxOSI7\" width=\"294\" height=\"190\" \/><\/a>\n\t\t<\/div><\/div><\/figure><\/div><div class=\"clearboth\"><\/div>\n<div class=\"dropcap1 green\"><p class=\"dropcap1_inner bold\">2<\/p><\/div>  I&#8217;d like to encourage other video communications professionals to recognize the unique opportunities available to them in the form of virtual productions. Training your clients (on how to film themselves and tell their own stories) not only helps them reconnect and create content, but is also personally rewarding and a great way to strengthen your relationship with them. <\/p>\n<p>Any questions, comments or insights? I\u2019d love to hear them.<\/p>\n<h5>Author: Mike Plonsky<\/h5>\n<figure id=\"image_4006\" class=\"image_styled aligncenter image_fit_mobile\" style=\"width:100%;display:block;float:unset;clear:both;\">\n\t\t<div class=\"image_frame effect-zoom\"><div class=\"image_shadow_wrap\">\n\t\t<a target=\"_self\" data-fittoview=\"true\" class=\"image_size_large lightbox\" title=\"\" href=\"https:\/\/plonsky.com\/wp-content\/uploads\/2020\/05\/STTLS-NEWS_a2-Collage-01_a-low.jpg\"><img decoding=\"async\" class=\"image-frame\" alt=\"\" src=\"https:\/\/plonsky.com\/wp-content\/uploads\/2020\/05\/STTLS-NEWS_a2-Collage-01_a-low.jpg\" data-theme-retina-image=\"false\"  data-thumbnail=\"40990\" data-thumbnail-class=\"czo1OiI0MDk5MCI7\" width=\"1000\" height=\"1000\" \/><\/a>\n\t\t<\/div><\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Try filming your own corporate newscast! Last week while guest speaking at a virtual conference with my tips on \u00abHow to Come Across As Good on Camera As You Do in Real Life\u00bb I was asked by the conference organizer: \u00abDo you have any video ideas that could help our teams feel more connected, now &#8230;<\/p>\n","protected":false},"author":4,"featured_media":40995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[127,147,148,149],"tags":[128,150,138,139],"class_list":["post-41024","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-confinamiento","category-internal-communications-2-es","category-news-es","category-virtual-production-2-es","tag-confinement-es","tag-corporate-newscasts-es","tag-internal-communications","tag-virtual-production"],"_links":{"self":[{"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/posts\/41024","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/comments?post=41024"}],"version-history":[{"count":0,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/posts\/41024\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/media\/40995"}],"wp:attachment":[{"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/media?parent=41024"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/categories?post=41024"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/plonsky.com\/es\/wp-json\/wp\/v2\/tags?post=41024"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}